The Formation Alert blog
Practical writing about UK Companies House prospecting, SIC-code targeting, and the workflows small UK accountants and business-service firms actually use.
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How to write a cold email to a newly-incorporated UK Ltd director that actually gets a reply
A working template plus an honest breakdown of why most cold emails to new-Ltd company directors get ignored, and the two-sentence changes that lift reply rates from 1% to 8%.
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Where new UK Ltd companies are actually formed — the postcode heat-map most accountants miss
A geographic breakdown of UK Ltd incorporations by postcode area and what it means for accountants deciding where to focus prospecting. Based on Companies House public data.
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Endole vs Duedil vs Companies House free — what UK accountants actually use for prospecting
An honest 2026 comparison of the three main UK company data tools that accountants and business-service firms use for prospecting new-Ltd companies. Includes pricing, real limitations, and when each is worth it.
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The Companies House prospecting workflow every UK accountant should run every Tuesday morning
A concrete 15-minute Tuesday-morning workflow for finding newly-incorporated UK Ltd companies in your niche and reaching them before the crowd. Written for solo and small-firm UK accountants and bookkeepers.
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SIC codes for UK accountants — which predict new-client fit
A practical guide to the UK SIC codes that most reliably identify newly-incorporated Ltd companies who become high-value accounting clients. Includes the 15 codes that punch above their weight and the ones to skip.